Beachhut

Cantor Fitzgerald
Ireland

Creating an unfair share of voice.

March 2026

Your Account Team

Eight people. Each one here for a reason.

Paul

Paul Hayes

Founder

The Connector

Niall

Niall McLoughlin

CEO

Reputation & Risk

Mary

Mary Calpin

Sr Media Advisor

20 Years RTE

Stephen

Stephen Mangan

Sr Account Director

Ex-Reuters

Matt

Matt Cortland

AI & Data

AI & Future Trends

Alex

Alexandra Chan

Sr Account Manager

Crypto & Web3

Aaron

Aaron Linnane

Sr Account Manager

Ex-Ryanair Crisis

Marie

Marie Schusterschitz

Sr Account Executive

International

A digital communications agency with a deep integration into the technology ecosystem.

Paul
Beachhut

Bringing Cantor Fitzgerald into
conversations of the future.

AI. Crypto. Deep tech. Defence. The new adjacent conversations
that define where capital flows next.

We will not disrupt what works. We bring you to new places.

You should be at that table.

We want to help you create a new category of wealth management that both shapes and invests in the rapidly changing technology stack.

Paul

Your RFP. Our programme.

A safe place where money can grow in today's world

01

Positioning

Narrative. Independence. The only non-bank voice.

02

Media

Press office. Spokespeople. Journalist relationships. Broadcast.

03

Content

52 newsletters. Quarterly briefs. Wealth Index. Everything compounds.

04

Events

DTS. HumanX. Podcasts. Platforms we control.

We will not disrupt what is already working. We handle the fundamentals and bring Cantor Fitzgerald into new conversations: AI, crypto, deep tech, defence. Everything we suggest compounds.

Stephen

Media — The gap we close

Share of voice in Irish business media. 12 months. Three firms.

Goodbody (AIB)74%
74%
Cantor Fitzgerald17.7%
17.7%
Davy (Bank of Ireland)8.3%
8.3%

That is the gap. That is what we close.

Of CF's 17.7% share, roughly 17% is negative sentiment linked to Howard Lutnick's US political profile. The organic, proactive coverage is even thinner than it looks.

Source: Muck Rack media monitoring, Feb 2025 – Jan 2026

Stephen

Positioning — The only independent voice

Everyone sounds
the same.

Goodbody

Wealth protection. Generational. Tax efficiency.

Cantor Fitzgerald

Wealth partnership. Personalised. Impact investing.

Davy

Wealth safeguarding. Expert advice. Goals.

Neither firm is truly a tech player. They are financial intermediaries around tech.

Cantor Fitzgerald Ireland can be different.

The investment house interpreting the AI economy

A capital partner to Irish tech companies

A thought leader on tech investment trends

Matt

Positioning — Digital foundations

Your digital foundations are the strongest of the three.

6.5

Goodbody

6.9

Cantor Fitzgerald

5.8

Davy

Cantor Fitzgerald leads in 4 of 8 categories. The key weakness is Brand Consistency and Content Maturity. That is exactly what a structured comms programme fixes.

We audited your entire digital presence against Davy and Goodbody before this meeting. This is the kind of analysis we bring to the account every quarter.

Matt

The objective

Make Cantor Fitzgerald
the most quoted financial services institution
in Irish media.

From 17.7% to market leader.

The Safety Net

Crisis-tested. Media-trained. An ex-RTE journalist who knows how newsrooms think, and a team that has managed comms through regulatory fines, data breaches, and executive departures.

The Tech Ecosystem

We work with Coinbase, Monzo, Ubotica, Equal1, Partsol, and Manna across crypto, deep tech, defence, and AI. In Ireland and across Europe. We do not pitch these stories from the outside. We are already in the room.

The Network

We run comms for Dublin Tech Summit and HumanX. Our Coinbase and Monzo clients stood side by side on stage. Your US parent opens doors no Irish competitor can match. We are the interconnector.

The business desk and the tech desk have merged. We define what Cantor Fitzgerald sounds like in that conversation and control the news agenda around it.

Stephen

Content — Everything compounds

One conversation.
Everything compounds.

Every piece of content feeds the next. The mailer builds the brief. The brief drives media. The events amplify all of it.

01

Weekly Mailer

4-6 curated stories + CF commentary. 52/year.

feeds the
brief

02

Quarterly Brief

4-6 page analysis. Direct to journalists. 4/year.

drives the
Index

03

Wealth Index

Annual flagship. Public data + CF portfolio insights.

launches
at events

04

Events + Media

Every event becomes content. The cycle repeats.

Stephen

Content — Weekly Newsletter

Turn the Cantor Weekly Compass into a flagship content asset.

Cantor Fitzgerald already writes good weekly content. Right now it is a blog on the website insights page and it is not influencing journalists. We change that.

Pull the best quotes each week

Get them to the right journalists. Each edition becomes a source of media-ready angles and thought leadership positioning.

Set up email capture

Build a subscriber list. Track what lands. Close the LinkedIn follower gap (Davy: 85K+, Goodbody: 29K+, Cantor Fitzgerald: 21K+).

52 editions per year

500-800 words. 4-6 curated stories with a 'Cantor View' on the lead. Email, LinkedIn Newsletter, website archive.

Cantor Weekly Compass
Email LinkedIn Blog
Matt
Tech & Markets Brief

Content — Tech & Markets Brief

The Irish investment conversation is already a tech conversation.

Quarterly Tech & Markets Report

4-6 page evidence-led brief linking tech headlines to market structure and portfolio implications. Proprietary data. The format journalists prefer.

Annual Editor Roundtable

End-of-year roundtable with 5 business and tech editors and CF leadership. Briefs secure stories. Access builds relationships.

Dedicated Tech Spokesperson

CIO or senior figure as the go-to voice on tech and markets. Become indispensable and familiar to media through expertise.

Matt

Content — The centrepiece

An annual benchmark of how Irish private capital is positioned.

How people invest from real portfolio data.

Public data from Central Bank, CSO, and ESRI. Layered with anonymised insights from CF's own €10bn+ portfolio. Nobody else can replicate this. Journalists quote it.

Irish household wealth €1,288bn
Top 10% wealth share 49.3%
Wealthy households 75,000

Sources: Central Bank of Ireland, CSO Household Finance & Consumption Survey, ESRI Quarterly Economic Commentary

Wealth Index Mockup RTE Mockup
Stephen

Events — Platforms we control

Position Cantor Fitzgerald as the
industry expert.

Owned Events

Wealth Index launch. HNWI investor briefings. Quarterly roundtables.

Policy & Regulatory

BPFI. FIBI. World Finance Forum.

Business & Tech

Fintech Summit. DTS. RegTech. Fintech Nation.

Business & Networking

IBEC. Dublin Chamber. FS Awards.

Cross-Pollination →

Cantor Fitzgerald spokespeople guesting on podcasts, tech panels, and media roundtables. Techniques that did not exist five years ago.

DTS Dublin Tech Summit
HumanX Amsterdam
On the Ground

We do not pitch for platform access. We control it.

Marie

What we deliver

Coverage that counts.

Irish Times Business Post FT Bloomberg Sifted RTE Newstalk Reuters
Irish Times Op-Ed Irish Times

Op-Ed Placement

Crisis Communications Business Post

Crisis Communications

Event Coverage Reuters

Event Coverage

CEO Profile FinTech Magazine

CEO Profiling

Strategic Positioning Financial Times

Strategic Positioning

Monzo Coverage Irish Times

Market Entry

Corporate Profiling Irish Times

Corporate Profiling

Funding Announcement Sifted

Funding Announcement

Data-Led Coverage Irish Independent

Data-Led Coverage

Expert Commentary RTE

Expert Commentary

Irish Times. Business Post. Newstalk. RTE. Irish Independent. The Currency. Sifted. FT.
From crisis comms to sector analysis to event coverage.

Alex

Example Coverage

The Irish Times Opinion

Business Opinion

From AI panic to rebound: why portfolio discipline matters now more than ever

The DeepSeek sell-off taught investors a familiar lesson. Those who held their nerve were rewarded within weeks. The real risk is not volatility but reaction.

Gerard Casey

Gerard Casey

CEO, Cantor Fitzgerald Ireland

Dublin Docklands

Dublin’s financial district. Cantor Fitzgerald Ireland is the only independent full-service wealth manager in the market. Photograph: Getty Images

When DeepSeek rattled markets in January, the instinct for many investors was to sell first and ask questions later. Within three weeks, the S&P 500 had recovered. The lesson was not new, but it remains underlearned: the greatest threat to long-term returns is not volatility itself, but the human reaction to it.

At Cantor Fitzgerald Ireland, we see this pattern repeat with every cycle. The firms and individuals who outperform are not those who predict the next disruption, but those who maintain discipline through it...

Stephen

Example Coverage

sifted sifted.eu

Analysis

March 10, 2026

Ireland's wealth managers are waking up to tech. Cantor Fitzgerald is already there.

The Dublin-based firm is using AI-powered content and proprietary data to reshape how financial services talk to media and markets

Kit Gillet

4 min read

Modern finance

Cantor Fitzgerald Ireland manages over €10bn in assets and is the only independent full-service wealth manager in the Irish market.

In a market dominated by bank-owned brokerages, Cantor Fitzgerald Ireland has carved out an unusual position: the only independent full-service wealth manager in the country, and increasingly, the one with the most interesting things to say.

The firm has launched what it calls the Irish Wealth Allocation Index, combining anonymised portfolio data from its €10bn under management with public indicators from the Central Bank and CSO...

Stephen

Media — Reputation & Crisis

The safety net
you need.

Mary Calpin. 20 years as an RTE journalist. She knows exactly how newsrooms think, what stories they run, and how to keep you out of the wrong ones.

Media Training

Spokesperson preparation. Interview technique. Message discipline. On-camera and on-air confidence.

Interviews with Key Leadership

Structured onboarding conversations with your senior team. We learn the business from the inside out, then map every spokesperson to the media opportunities where they shine.

Proactive Journalist Work

Relationship-led. We place stories because we know what journalists need before they ask. Op-eds, exclusives, broadcast slots.

Crisis Communications

Rapid response. Holding statements. Regulatory incidents. We have managed comms through CBI fines, data breaches, and executive departures.

Crisis Communications — Business Post

View case study →

Mary

Regulated finance & deep tech

Clients we work with.

Regulated Finance

Coinbase
Monzo
SumUp
CleverCards

Deep Tech & Defence

Ubotica
Equal1
Partsol
Manna

From regulated finance to deep tech and defence. FT. Bloomberg. Irish Times. Business Post. Sifted. Reuters.
We bring clients into the conversations that shape the future.

Niall

The investment

Strategy

Media Relations

Press Office

Crisis Communications

Weekly Newsletter

Thought Leadership

Media Training

LinkedIn

Events

Reporting

€12,000

per month + VAT

12-month contract

A senior team of eight with specialist expertise across crisis, tech, finance, and international markets.

As you grow into new markets, we grow with you.

Niall

Questions.

Goodbody has 74% of the conversation.


You have the independence, the digital foundations, and
a ten billion euro portfolio of stories to tell.


The only question is who helps you tell them.

Beachhut × Cantor Fitzgerald

Niall McLoughlin

niall@beachhutpr.com

Niall

Deep Dive

12-Month Media Audit

Muck Rack analysis: Feb 2025 – Mar 2026. CF Ireland has a sporadic, largely reactive media presence.

Coverage Volume & Impact

CantorGoodbodyDavy
Articles15270174
Total Engagement1,1065,37120,003
Avg. Engagement77270
Journalist Reach51K447K68K
Journalists Covering7237

Key Findings

The gap is not just volume. It is journalist relationships. Goodbody has 23 journalists covering them regularly. Cantor Fitzgerald has 7. That is the opportunity.

Source: Muck Rack coverage reports, exported 9 March 2026

Deep Dive

Digital Health Benchmark

CategoryCantorGoodbodyDavy
Technical Health8/107/107/10
Security6/106/108/10
SEO8/107/108/10
Performance9/108/106/10
Email Deliverability8/108/108/10
Brand Consistency4/102/101/10
Content Maturity5/106/101/10
Social Presence7/108/107/10
CF leads overall, but the two weakest areas (Brand Consistency, Content Maturity) are exactly what a structured comms programme addresses.

Deep Dive

Messaging Framework

All three firms compete on similar themes: trust, experience, personalisation. The differentiation opportunity lies in technology adjacency and independence.

Five Strategic Narratives

Intersection of Innovation and Capital

Technology is a wealth management story. The firms that own this intersection own the conversation.

Authority in Capital Markets

Primary dealer. Not just a wealth manager, but financial infrastructure.

Stewardship of Irish Wealth

Over €10bn in client assets. 30+ years of preservation and discipline.

Global Reach, Irish Focus

Cantor Fitzgerald worldwide network. Local expertise across Dublin, Cork, Limerick.

Insight-Led Leadership

Proprietary data via the Irish Wealth Allocation Index. Authoritative commentary.

Deep Dive

Journalist Targets

Key Business Media

Key Business Media

Key Tech Media

Key Tech Media

Key Crypto Media

Key Crypto Media
The business desk and the tech desk have merged. These are the journalists shaping both conversations. We know them personally.

Deep Dive

Content Strategy

Irish Wealth Allocation Index

Annual flagship combining public institutional data (Central Bank, CSO, ESRI) with anonymised, aggregated insights from CF's own €10bn+ client portfolio. Tracks where Irish households invest and how CF's clients are actually allocating.

What CF's proprietary data adds: Real allocation shifts by asset class, generational differences in portfolio composition, net inflows/outflows as a sentiment indicator, and CF client averages vs national benchmarks.

This is what makes it unreplicable. Goodbody and Davy could repackage public data, but they cannot replicate CF's proprietary portfolio insights. Different from Davy's "Wealth in Ireland" report.

Tech & Markets Commentary

Quarterly brief positioning CF at the intersection of tech and capital markets. AI and investment, Magnificent Seven, sustainable investing, global capital flows.

Weekly Newsletter

500-800 words. 4-6 curated stories with expert commentary. Email, LinkedIn, website. 52 editions per year.

Deep Dive

Data-Driven Thought Leadership

What the Index could measure

Simple and scalable. The Index could report on a few core indicators, such as:

Average allocation to equities, bonds, alternatives etc.

Domestic vs international exposure.

US allocation levels.

Property exposure within portfolios.

Income-focused vs growth-oriented.

These are data points Cantor Fitzgerald may already hold, making the Index operationally realistic and relatively straightforward to gather and execute.

Strategic Benefit

The Irish Wealth Allocation Index would:

Deep Dive

Index Activation Plan

This approach ensures the Index delivers value beyond a single announcement.

1. Single annual launch moment

  • Press release with 5-6 clear findings.
  • One senior spokesperson available for commentary.
  • Targeted outreach to national business media and radio.

2. Opinion piece placement

An authored article in a national newspaper drawing out broader implications for Ireland's economy and private wealth.

3. Ongoing reuse of data

Key data points can be referenced throughout the year during:

  • Budget commentary.
  • Market volatility.
  • Quarterly outlook pieces.

Cantor Weekly Compass

What We'd Fix

The Compass is currently buried on the Cantor Fitzgerald website with no visible email capture. There is no clear way for a reader to subscribe or share it. Good content with no distribution engine.

Immediate Actions

The content is already being written. We turn it into a distribution asset that builds an audience and feeds the media pipeline.

Deep Dive

Weekly Newsletter Format

Name

'The Capital View' (or continue with the Cantor Weekly Compass)

Length

500 to 800 words, concise and scannable

Structure

Four to six curated stories per week with a 'Cantor View' commentary on the lead story

Frequency

Weekly, consistent publishing day

Distribution

Weekly Production Cycle

MONAI aggregates market news, tech headlines, and sector signals for review TUEEditorial review. Select angles, draft Cantor View commentary WEDFinal sign-off. Publish to email list, LinkedIn Newsletter, and blog THUExtract media-ready angles. Pitch to journalists
This is the pulse of Cantor Fitzgerald. 52 editions a year, on schedule, compounding. Every edition feeds the quarterly brief, the Wealth Index, and the media pipeline.

Deep Dive

Content Reuse Strategy

Every piece of content should serve more than one purpose.

1. Newsletter

Generates media pitching angles, is republished as a LinkedIn Newsletter and is archived on the Cantor Fitzgerald blog.

2. Media Coverage

Repurposed as LinkedIn posts, website articles, and client communications.

3. LinkedIn Engagement Data

Tells us which topics resonate, so we can do more of what works.

4. Irish Wealth Allocation Index

Generates an annual report, press releases, podcast appearances, social content, OpEd articles, and client-facing materials.

5. Speaking at Events

Become video clips, quote cards, and blog posts.

6. Tech & Markets

Generates a quarterly report, press releases, media coverage, social media content.

Deep Dive

The Case for Tech & Markets

Cantor Fitzgerald Ireland is already doing the right basics — using market notes and CIO commentary to link tech headlines to allocation and risk — but you can and should sharpen that offering into a clearly branded, repeatable tech & markets quarterly report so the firm owns the narrative, not just reacts to it.

What CF is already doing

The Weekly Compass already references Nvidia, AI sentiment, and tech-driven market moves. This shows CF uses tech headlines to explain market flows — but it does not translate into media coverage.

CF publishes notes, newsletters, and short outlooks — a useful operational base to broaden into a thematic product.

What competitors are doing

Goodbody's 2026 Tech Outlook is a branded, media-friendly report that journalists cite. That format wins visibility. Peers are packaging insight — Goodbody and Davy use branded tech outlooks to earn repeat coverage.

The Business Post and The Irish Times show strong media appetite for wealth-manager commentary on AI. That editorial demand is an opening CF can exploit.

The case to do more

Quick Wins

Turn the most recent Weekly Compass / Nvidia take into a tailored pitch to the right tech and business media.

Issue readily packaged quotes to the right journalists and let them know there is commentary available to add weight and value to their coverage.

Become indispensable and familiar to media through your expertise.

Deep Dive

Commentary Angles

The opportunity for Cantor Fitzgerald is not to comment on the companies themselves. It is to interpret what their developments mean for capital markets and wealth portfolios, Irish tech companies, and the Irish economy.

Strong, timely angles linked to the current big tech × markets stories:

Market Sentiment & AI Earnings

Why Nvidia's earnings are more than a tech story — they're a capital markets indicator for AI-driven growth expectations

Rebalancing After AI Volatility

AI fear is back in markets — what that means for Irish portfolios

AI Adoption vs Real World Value

From hype to value — why AI must boost productivity, not just buzz, to drive sustainable wealth growth

Anthropic & Financial Sector Implications

Anthropic's bold shift signals where AI could hit financial services hardest and where it won't

AI, Mega Tech & Capital Allocation

Big-tech AI investment is reshaping capital markets — here's what Irish investors should watch

Deep Dive

First 3 Months

Month 1: Onboarding

  • Strategy session and messaging workshop (1.5-hour deep dive)
  • Development of comprehensive messaging document and language guardrails
  • Digital presence audit delivery (full site analysis and voice profile)
  • LinkedIn company page audit
  • Develop comprehensive communications plan
  • Develop comprehensive events strategy
  • PR roadmap for months 3 to 6
  • Media training for all Cantor Fitzgerald Ireland spokespeople

Month 2: Strategic Approach

  • Build foundations for networking and media outreach
  • Identify 1:1 corporate profile and brand elevation opportunities
  • Begin media engagement with at least one podcast opportunity
  • Launch LinkedIn content strategy based on audit findings
  • Research / publish the first Tech & Markets Brief
  • Newsletters in-motion

Month 3: Strategy In-Motion

  • Begin developing content and media plan for H2
  • Research underway for the Irish Wealth Allocation Index 2026
  • Communications strategy in-motion

Case Study

Monzo

Monzo is the UK's leading digital bank: 14M+ users, £16.6bn in deposits, no branches, app-first. Beachhut has been Monzo's Irish comms partner since their 2025 launch in Ireland.

PR Objectives

Relevant to CF: Launching a financial brand in the Irish market. Regulatory communications. Building consumer trust. Spokesperson profiling across national media.

Coverage Examples

Case Study

Coinbase

Beachhut is Coinbase's European PR partner across 8 markets: UK, Germany, France, Ireland, Netherlands, Spain, Italy, and the Nordics. Scope covers mainstream and Web3 media.

PR Objectives

Relevant to CF: Multi-market spokesperson profiling, regulatory comms, and building trust in a complex financial services environment. The same playbook applies to wealth management.

Coverage Examples

Case Study

SumUp

SumUp is a leading global fintech: financial partner for 4M+ small merchants across 36 markets. Beachhut has worked with SumUp since 2024, focused on the Irish market.

PR Objectives

Relevant to CF: Leadership profiling in the Irish market. Data-led positioning. Building category authority through consistent, strategic media engagement.

Coverage Examples

Case Study

CleverCards

CleverCards is a configurable instant payments platform: digital Mastercards for tax-free benefits or expenses. 200,000 accounts opened 2022-2023. Beachhut partner since 2022.

PR Objectives

Relevant to CF: CEO profiling as category authority. Building awareness in a niche financial services category. Brand storytelling across corporate and consumer audiences.

Coverage Examples

Case Study

Ubotica

Ubotica is an Irish deep tech company building AI processors for space. Their technology enables real-time AI inference on satellites, transforming how Earth observation data is processed.

PR Objectives

Relevant to CF: Deep tech positioning, international media strategy, growth-stage company communications, investor-facing narrative.

Coverage Examples

Case Study

Equal1

Equal1 is an Irish-founded quantum computing company building full-stack quantum processors using standard silicon fabrication. Defence and enterprise applications.

PR Objectives

Relevant to CF: Category creation in emerging technology, defence sector adjacency, Irish innovation on the world stage.

Coverage Examples

Case Study

Partsol

Partsol operates in the European defence technology space, working on dual-use technology and security applications for government and enterprise clients.

PR Objectives

Relevant to CF: Defence sector communications, sensitive regulatory environment, European growth narrative.

Coverage Examples

Case Study

Manna

Manna is an Irish-founded autonomous drone delivery company. Operating commercially in Ireland and expanding internationally. Raised significant venture capital and navigating complex aviation regulation.

PR Objectives

Relevant to CF: Autonomous technology, regulatory complexity, Irish company scaling globally, investor-facing narrative.

Coverage Examples

Crisis Communications

Coinbase — CBI Regulatory Fine

The Situation

The Central Bank of Ireland issued a regulatory fine against Coinbase's Irish entity. The story had the potential to become a major reputational issue, with media interest from both Irish and international outlets. In a regulated industry, how the story lands matters as much as the fine itself.

Our Response

  • Rapid response: holding statement prepared and distributed within hours of the CBI announcement
  • Proactive journalist engagement: briefed key reporters directly to shape the narrative before it ran
  • Message discipline: ensured all coverage included Coinbase's remediation steps and forward-looking commitment
  • Contained the story: coverage remained factual and measured, with no secondary negative cycle
Crisis Communications — Business Post
Relevant to CF: Cantor Fitzgerald operates in the same regulatory environment. CBI fines, compliance incidents, and executive changes require the same rapid, disciplined response. We have done this before.

Onboarding

Interviews with Key Leadership

Before we place a single story, we learn Cantor Fitzgerald from the inside out. Structured conversations across your team give us a comprehensive understanding of messaging from the top down, and reveal how we can leverage every voice in media opportunities to increase your share of voice.

The Process

  • C-suite first: Vision, positioning, sensitivities. What does CF want to be known for?
  • Department heads: Fund managers, analysts, compliance. Every conversation reveals expertise the market has not heard.
  • Emerging voices: Not every spokesperson is the CEO. We surface talent and confidence across the organisation.

What We Learn

  • Messaging consistency from boardroom to trading floor
  • Hidden expertise and untold stories
  • Risk areas that need careful positioning

AI-Powered Spokesperson Mapping

We use AI to map every interview: expertise areas, communication strengths, topic confidence, media readiness. The output is a spokesperson matrix matching the right person to the right opportunity.

Spokesperson Matrix

CEO → Markets, Strategy COO → Operations, Fintech CFO → Data, Regulation Marketing → Brand, Digital Fund Managers → Sectors Analysts → Commentary

Your competitors rely on one or two spokespeople. We give you six, eight, ten voices in the market. That is how you move from 17% share of voice to dominant.

CF's COO and Head of Marketing are experienced leaders currently underutilised in public-facing media. Our process identifies and activates this talent.

Reputation & Crisis

Media Training

Not a one-off session. Media training is how we turn your team into confident, quotable spokespeople who actively increase your share of voice. Led by Mary Calpin, 20 years at RTE.

What We Cover

  • Message discipline: Land your key points in 30 seconds on radio, print, or podcast
  • Interview technique: Bridging, flagging, blocking. Stay on message under pressure
  • Broadcast confidence: On-camera delivery for RTE, Newstalk, Bloomberg
  • Crisis simulation: Tough mock interviews before it matters for real

How We Deliver

  • Bespoke to each spokesperson, their role, and the media they face
  • Recorded mock interviews with real journalist playbook questions
  • Quarterly refreshers tied to upcoming media moments

More Than Preparation

Media training doubles as information gathering. Mock interviews with team members beyond the C-suite reveal perspectives, surface hidden expertise, and identify voices the market has not heard yet.

Outcomes

Confident spokespeople across multiple beats
Consistent messaging from CEO to analyst level
Crisis-ready under pressure
Hidden talent activated for media
More voices = more share of voice
Mary: "Media training also functions as an information-gathering exercise, revealing different perspectives on the organisation beyond top-tier management."

Media Relations

Proactive Journalist Work

We place stories because we know what journalists need before they ask. Op-eds, exclusives, broadcast slots, expert commentary. Across business and tech desks.

Key Business Media

Key Business Media

Key Tech Media

Key Tech Media

Key Crypto Media

Key Crypto Media
The business desk and the tech desk have merged. These are the journalists shaping both conversations. We know them personally.

Events — Policy & Regulatory

Policy & Regulatory Forums

Reinforcing CF's engagement with policymakers, regulators, and institutional investors. These forums shape conversations around market structure, regulation, and Ireland's financial future.

BPFI National Banking Conference

Ireland's banking leaders and policymakers. Speaking or fireside on payments, regulation, capital markets. BPFI also hosts thematic forums throughout the year for targeted thought leadership.

FIBI International Banking Conference

The principal voice of international banking in Ireland, representing 30+ global banks and firms. Panel, roundtable, or speaking role on capital markets outlook, strategy, and geopolitical risk.

World Finance Forum

CFOs, finance directors, transformation leaders. Global positioning, credibility, thought leadership beyond transactional coverage, and senior networking with policymakers and major financial institutions.

Focus on 2–3 Tier 1 engagements annually. Each must advance a defined strategic message and reach at least one priority audience: policymakers, institutional investors, HNWI clients, or national media.

Events — Business & Tech

Business & Tech Platforms

Flagship platforms shaping conversations around AI, fintech, digital assets, and capital markets innovation. Position CF as forward-looking, not purely traditional brokerage.

National Fintech Summit

Global leaders shaping the future of finance. Strong territory for corporate finance, capital raising, and M&A conversations. Opportunity to position CF at the forefront of fintech trends.

NextGen Payments & RegTech Forum

Real-time and open banking, digital identity, AI in finance, embedded finance. Keynote or roundtable on how advanced analytics enhance risk management and compliance for European banks.

Fintech Nation 26

Quantum computing, stablecoins, AI, embedded finance. Speaker slot on digital assets, AI in capital markets, or regulatory strategy to cement CF's future-finance positioning.

Each platform should deliver access to at least one priority audience. All other events approached selectively, only where CF has proprietary insight or a measurable objective.

Events — Business & Networking

Business & Networking

High-trust environments for C-suite networking, policy influence, and reputation building. The real value is access to the room.

IBEC Events

C-suite executives, board members, institutional leaders, and government. A platform for shaping conversations around Ireland's economic direction, competitiveness, regulation, and investment climate.

Dublin Chamber Events

Senior leaders across financial services, professional services, government, and trade. High-quality platform for thought leadership, policy and economic influence, and reputation building with media.

FS Awards

Recognises achievement across financial services including fintech innovation and compliance tech. Award submission secures CF presence and brand recognition within the Irish financial ecosystem.

Concentrated visibility in the right rooms delivers more influence than widespread but unfocused presence. The same principle applies to paid sponsorship.

Official Media Partner

Dublin Tech Summit

Dublin Tech Summit

Beachhut has been the official media partner for Dublin Tech Summit since 2024. One of Europe's leading technology festivals, DTS brings together global pioneers, industry leaders, and innovators to explore the most pressing issues shaping the future. Since 2017, the summit has attracted 8,000+ international attendees annually.

We have led media relations for the 2024 and 2025 event cycles and are supporting preparations for 2026. We also managed PR for DTS's AI-focused spin-off event, AI Tribes, and provide ongoing support for associated side events.

Our Objectives

  • Elevate DTS profile across key B2B tech audiences
  • Secure high-calibre national and international media attendance
  • Generate impactful coverage that drives industry momentum
  • Act as strategic intermediary between speakers and media
DTS Main Stage DTS Panel
For CF: Speaker slot or panel moderator on the intersection of tech with financial services, AI ethics, data strategy, or digital transformation. We control the platform access.

Official Media Partner

HumanX

Amsterdam

HumanX is the world's leading AI summit, bringing together the visionaries defining the future of the sector. This year it is being held in Amsterdam and Beachhut is the event's official media partner.

Success will be defined by the quality of journalists on the ground, their participation as moderators and interviewers, and tier-one coverage positioning HumanX as the executive convening point for AI in Europe.

Our Objectives

For CF: We embed Cantor Fitzgerald into the European AI and tech media ecosystem through this platform. Journalist introductions, panel access, and coverage opportunities that no competitor can replicate.

Where We Operate

On the Ground

We are not pitching from the outside. We are at the events, in the rooms, and alongside the journalists and decision-makers who shape the conversation.

SXSW London

SXSW London 2025

Beachhut on the ground at SXSW London. Cross-pollination between tech, media, and finance communities.

Business Post Economic Outlook Forum

Business Post Economic Outlook Forum

Charlie Taylor (Business Post), David Sneddon (Google VP), and OpenAI Ireland on stage. The rooms we operate in.

For CF: These are the rooms where your brand needs to be visible. We are already there. We bring you in.

Platforms & Reach

Cross-Pollination

We place Cantor Fitzgerald spokespeople into existing media platforms: podcasts, radio shows, and panel discussions that reach the audiences already engaged in finance, tech, and markets. These are techniques that did not exist five years ago.

Podcasts & Business Shows

Inside Business

Inside Business

Ciarán Hancock, Irish Times

That Great Business Show

That Great Business Show

Conall Ó Móráin

Think Business

Think Business

Business & Finance

Broadcast & Radio

Breakfast Business

Breakfast Business

Joe Lynam, Newstalk

The Claire Byrne Show

The Claire Byrne Show

Newstalk

The Business

The Business

RTE Radio 1

For CF: Your spokespeople become regular voices on the shows that Ireland's business community listens to. We book the appearances, prep the talking points, and ensure every segment reinforces Cantor Fitzgerald's positioning.

Share of Voice

Goodbody — 74% of Coverage

Goodbody dominates Irish financial media: 701 articles, 23 journalists covering them, 447K journalist reach. They own the narrative through consistent, proactive engagement backed by AIB's resources.

701

Articles

23

Journalists

447K

Journalist Reach

Key Journalists Covering Goodbody

Joe Lynam (BBC/Broadcaster), Pat Leahy (Irish Times Political Editor), David Murphy (RTÉ Economics and Public Affairs Editor), John Burns (Deputy Group Business Editor, Mediahuis Ireland), Cliff Taylor (Irish Times Managing Editor), Ian Keogh (Co-founder The Currency, Journalist), Tom Lyons (CEO The Currency, Journalist), Charlie Weston (Personal Finance Editor, Irish Independent)

Share of Voice

Cantor Fitzgerald — 17.7% of Coverage

Cantor Fitzgerald's coverage: 152 articles but most are incidental mentions. Only 7 journalists cover CF regularly, and 17% carries negative sentiment linked to Howard Lutnick.

152

Articles

7

Journalists

1,106

Total Engagement

Coverage Quality Problem

Most articles are Lutnick/Epstein mentions, general market roundups, or German-language MSN syndication. Genuinely proactive coverage (Frankfurt IPO, Kerry Group stock pick) is rare. The few journalists covering CF: John Bohane, Ian Keogh, Charlie Weston, Colm Keena, Joanne Hunt.

Share of Voice

Davy — 8.3% of Coverage

Davy's presence has contracted since the Bank of Ireland acquisition, but when they do get coverage, it lands hard: 270 avg engagement per article vs Cantor Fitzgerald's 7.

74

Articles

270

Avg. Engagement

20K

Total Engagement

Why Davy's Coverage Lands

Davy gets placements with Cliff Taylor (Irish Times Managing Editor, covers them 3x), Alan English (The Currency), Charlie Weston (Personal Finance Editor, Irish Independent). Fewer articles, but placed with senior journalists who drive engagement.